If anything, I think the jujutsu project as it exists today is probably most attractive to people who already know Git quite well. It's hard to articulate why a given VCS design or workflow is pleasant without having some firsthand experience of nontrivial things that went wrong or at least chaotic.
Among the hard work on the jj maintainers' plate is making it just as attractive and intuitive to people without that background.
jj is compatible with git repos while being faster to learn and easier to use. There’s basically no reason for anyone to learn git now that this exists.
jj seems to be the slowly evolving winner of these alternatives. It just does things on top of git that you cannot do by using git directly no matter how well you know git.
git is dumb. it's in the name. it's good enough, but it is not the best possible tool. neither is jj, but it's a damn fine improvement in some workflows.
I feel like people should just learn to use git.