What’s interesting to me is that the company, “National Public Data” is a wholly owned subsidiary of a company called Jerico Pictures (yes without the h)
What the heck business model explains a video production company owning personal data for practically every American? I feel like there is a lot more than meets the eye on this one.
I agree that there's probably more to it than meets the eye. But a lot of companies are basically just holding companies that don't actually do anything economically useful on their own, eg IAC (the CEO of which is now lobbying for the removal of the FTC chairman).
What the heck business model explains a video production company owning personal data for practically every American? I feel like there is a lot more than meets the eye on this one.